Who doesn’t like candy? We know we do and it looks like the guys at Modus Vivendi do too! The Greek brand is continuing the launch of its new autumn/winter 2015/16 collection with the release of the new, sweet and upbeat line of men’s underwear and sportswear: Candy!
Modus Vivendi’s Candy line is incredibly stylish and fun, confident and spirited and made from the finest Italian velvet. Using three vibrant colours, fuchsia, turquoise and warm yellow, Modus Vivendi sets the trend for this autumn’s underwear and sportswear, with uplifting tones and versatile designs that you can wear at the gym, at home, or even as funky street wear!
The underwear comes in three classic styles: briefs, backless briefs and jocks. The sportswear comprises 80’s inspired shorts, muscle tanktops, loose fitting pants and a hoodie that combines all three colours which we absolutely adore.
The campaign for Modus Vivendi’s Candy Line was shot in Barcelona. None other than English photographer Gavin Harrison set to work to show off the bold colours of this new line, selecting a wide range of hip locations to reflect the versatility of the clothes. Introducing two new men in the world of modelling, Gerard Casper Vack of Marlene Agency and Victor Manuel, the campaign shots are fresh, sharp and playfully provocative. Just like Candy!
There is also a backstage video from the shoot made by Gavin Harrison himself. You can watch the video below, embedded after the photos.Enjoy!
Modus Vivendi’s Candy line is incredibly stylish and fun, confident and spirited and made from the finest Italian velvet. Using three vibrant colours, fuchsia, turquoise and warm yellow, Modus Vivendi sets the trend for this autumn’s underwear and sportswear, with uplifting tones and versatile designs that you can wear at the gym, at home, or even as funky street wear!
The underwear comes in three classic styles: briefs, backless briefs and jocks. The sportswear comprises 80’s inspired shorts, muscle tanktops, loose fitting pants and a hoodie that combines all three colours which we absolutely adore.
The campaign for Modus Vivendi’s Candy Line was shot in Barcelona. None other than English photographer Gavin Harrison set to work to show off the bold colours of this new line, selecting a wide range of hip locations to reflect the versatility of the clothes. Introducing two new men in the world of modelling, Gerard Casper Vack of Marlene Agency and Victor Manuel, the campaign shots are fresh, sharp and playfully provocative. Just like Candy!
There is also a backstage video from the shoot made by Gavin Harrison himself. You can watch the video below, embedded after the photos.Enjoy!
Credits:
Underwear and sportswear: Modus Vivendi
Photographer: Gavin Harrison
Models: Gerard Casper Vack (Marlene Agency), Victor Manuel
Photo assistant: Chris Tilley
Video making: Gavin Harrison
Location: Barcelona, Spain
