A couple of weeks ago we showed you the new Neon Swimwear collection by Modus Vivendi (Missed that post? See it here) pointing out that neon is one of the main trends this season. Today we will show you the brand’s neon take on men’s underwear. The line bearing the name Neon Line comprises some amazing low cut briefs, normal briefs, boxers and jockstraps as well as tank tops in super bright, neon colours. Fuchsia, aqua blue and yellow are mixed with grey and blue tones in one of the best underwear lines we have seen this season.

The photos you see below are a master’s work! Photographer and fine artist Gavin Harrison has taken the theme of this line to a different level mixing colours, lights and neon signs with the amazing physique of Chris Artemiou to present a beautiful campaign, a true work of art. Sensual and classy, just like the new Modus Vivendi Neon Line.
Enjoy!
Credits:
Underwear: Modus Vivendi
Photographer: Gavin Harrison
Model: Chris Artemiou
Location: Leicester, UK

Modus Vivendi - Neon Underwear - Chris Artemiou by Gavin Harrison

 

Modus Vivendi - Neon Underwear - Chris Artemiou by Gavin Harrison

 

Modus Vivendi - Neon Underwear - Chris Artemiou by Gavin Harrison

 

Modus Vivendi - Neon Underwear - Chris Artemiou by Gavin Harrison

 

Modus Vivendi - Neon Underwear - Chris Artemiou by Gavin Harrison

 

Modus Vivendi - Neon Underwear - Chris Artemiou by Gavin Harrison

 

Modus Vivendi - Neon Underwear - Chris Artemiou by Gavin Harrison